MicroStrategy Chosen as Enterprise Business Intelligence Platform for Société Générale September 4th, 2009

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McLean, Va., September 3, 2009 – MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of business intelligence (BI) software, today announced that the French retail bank, Société Générale, has chosen MicroStrategy 9 as its BI platform to replace its existing reporting tools.

In 2008, Société Générale initiated a review of its decision support systems, including sales, financial, marketing, and risk analysis, and decided to replace its existing reporting tools with a new BI platform. The BI platform will be used to provide consistent business data and a common view for all users, provide timely and actionable insights to respond to business requirements, and reduce operational costs.

Société Générale conducted a “Proof-of-Concept” (POC) evaluation, which allowed it to assess numerous BI solutions over a seven-month period. “The different activities that were involved in our POC approach included functional workshops and report and dashboard prototypes,” explained Jean-Louis Tribut, manager of the decision support division of Société Générale’s IS department. “MicroStrategy provided a solution that addressed our functional, technical, and global cost requirements,” he added.

The first BI applications were delivered to users in June 2009, and Société Générale expects that 20,000 employees will benefit from the MicroStrategy platform, making this one of the largest BI projects in France. Société Générale uses the BI platform to access diverse data sources for enterprise reporting, detailed analytics, dashboards, and ad hoc queries.

“We are delighted to welcome Société Générale as a new MicroStrategy customer,” said Sanju Bansal, MicroStrategy COO. “The thorough POC evaluation process allowed us to demonstrate MicroStrategy’s fast time-to-value and low total cost of ownership, which is essential in today’s challenging economic climate.”

About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (Nasdaq: MSTR) is available at www.microstrategy.com. MicroStrategy, MicroStrategy 9, and MicroStrategy Business Intelligence Platform are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

 

MicroStrategy, MicroStrategy Business Intelligence Platform, MicroStrategy 9 are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

 

Wende Cover
MicroStrategy, Incorporated
1-703-770-1646
wcover@microstrategy.com

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